Website performance overview

Traffic, engagement, page views, and add-to-cart. Charts and headline metrics compare this period to the same calendar months one year earlier (year-over-year).

Consent & measurement context — Some properties include a note on when Consent Mode / GDPR-aligned tracking went live. Year-over-year figures can reflect that change, not only demand or campaigns.

Urban Pubs & Bars - GA4

GA4 property ID 352623834 · Each point is one calendar month. Lines/bars compare this reporting window to the same calendar months one year earlier (year-over-year).

Consent Mode v2 & GDPR-aligned measurement

Effective from Jun 2025

From Jun 2025, GA4 runs with Consent Mode v2 and updated cookie choices. Reported sessions often drop versus earlier periods even when real visits are similar, because visitors who decline optional analytics cookies are not measured like before. YoY comparisons crossing this date mix pre- and post-consent data.

Sessions (reporting period)
565,623
vs same period last year: -45.2%
Avg visit length
182s avg
vs same period last year: +17.9%
Engagement rate
64.1%
vs same period last year: +6.3 pts
Page views (reporting period)
1,033,490
vs same period last year: -43.7%
Add to cart (reporting period)
85,467
vs same period last year: -10.2%

Sessions by month (year-over-year)

Page views by month (year-over-year)

Add to cart by month (year-over-year)

Salt Yard Group - GA4

GA4 property ID 352632370 · Each point is one calendar month. Lines/bars compare this reporting window to the same calendar months one year earlier (year-over-year).

Consent Mode v2 & GDPR-aligned measurement

Effective from Jun 2025

From Jun 2025, GA4 runs with Consent Mode v2 and updated cookie choices. Reported sessions often drop versus earlier periods even when real visits are similar, because visitors who decline optional analytics cookies are not measured like before. YoY comparisons crossing this date mix pre- and post-consent data.

Sessions (reporting period)
139,993
vs same period last year: -49.1%
Avg visit length
228s avg
vs same period last year: -2.3%
Engagement rate
70.4%
vs same period last year: +3.3 pts
Page views (reporting period)
268,376
vs same period last year: -46.9%
Add to cart (reporting period)
2,706
vs same period last year: -43.2%

Sessions by month (year-over-year)

Page views by month (year-over-year)

Add to cart by month (year-over-year)

Bat & Ball - GA4

GA4 property ID 352632369 · Each point is one calendar month. Lines/bars compare this reporting window to the same calendar months one year earlier (year-over-year).

Consent Mode v2 & GDPR-aligned measurement

Effective from Dec 2025

From Dec 2025, GA4 runs with Consent Mode v2 and updated cookie choices. Reported sessions often drop versus earlier periods even when real visits are similar, because visitors who decline optional analytics cookies are not measured like before. YoY comparisons crossing this date mix pre- and post-consent data.

Sessions (reporting period)
168,692
vs same period last year: +38.8%
Avg visit length
146s avg
vs same period last year: +2.9%
Engagement rate
55.5%
vs same period last year: +5.1 pts
Page views (reporting period)
361,251
vs same period last year: +61.9%
Add to cart (reporting period)
33,810
vs same period last year: +81.2%

Sessions by month (year-over-year)

Page views by month (year-over-year)

Add to cart by month (year-over-year)